TDG’s Collaborative Client (C2) primary research projects offer participants an inexpensive way to obtain up-to-date primary insights without the associated costs of custom research.

Using a multiclient format, a limited number of anonymous partners come together all sharing an interest in a specific research topic. This coalescence of interest allows sponsoring partners to gain valuable insights into their own questions and invaluable insight into what the rest of the industry is trying to address.

Recent C2 projects have included the following subjects:
       • The Scoop on OTT: Prices, Devices, and Market Slices
       • Video Across and Between Platforms: Testing the Three-Screen Hypothesis
       • Broadband Video Platforms in the Living Room
       • New Media - Consumer Behaviors
       • Mobile Multimedia